SEO vs SEA -The Difference One Letter Makes

SEO vs SEA -The Difference One Letter Makes

If you have been in the digital marketing sphere for any period of time, SEO is probably one of the fist acronyms you became familiar with. (But just in case you are a newbie – SEO stands for ‘search engine optimisation’). So, when you suddenly see SEA, you will...
Prospecting Social Campaigns – ‘Find & Keep’

Prospecting Social Campaigns – ‘Find & Keep’

A social media campaign is one of the most basic marketing strategies to grow your brand and your audience. It is a bit like the ‘chicken and the egg’ scenario – which came first – building your brand or building your customer base? Actually, it is...
GMU Annual review 2020

GMU Annual review 2020

First of all: Happy new year! 🥂🎉 (Unfortunately no fireworks show to end the year in 2020 … so here’s a digital fireworks show from us for you 😉) 2020 was the year that things turned out slightly different for everyone than we had expected at the beginning...
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