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the perfect guidance to get the most out of your business

In our blogs you will find many tips and tricks

for the ultimate e-commerce and marketing strategy

 

SEO vs SEA -The Difference One Letter Makes

If you have been in the digital marketing sphere for any period of time, SEO is probably one of the fist acronyms you became familiar with. (But just in case you are a newbie - SEO stands for ‘search engine optimisation’). So, when you suddenly see SEA, you will be...

Successful International SEO – ‘It’s a small world after all’

The wonder of our globally connected digital landscape means that the world, after all, really is small. As of January 2021, 7.8 billion people could potentially be on your radar (or your screen) - just by tapping your finger. Your prospecting audiences and potential...

Prospecting Social Campaigns – ‘Find & Keep’

A social media campaign is one of the most basic marketing strategies to grow your brand and your audience. It is a bit like the ‘chicken and the egg’ scenario - which came first - building your brand or building your customer base? Actually, it is probably more like...

GMU Annual review 2020

First of all: Happy new year! 🥂🎉 https://giphy.com/gifs/random-fireworks-nbJUuYFI6s0w0 (Unfortunately no fireworks show to end the year in 2020 ... so here's a digital fireworks show from us for you 😉) 2020 was the year that things turned out slightly different for...

I manage a successful, national webshop, what’s next?

You’ve decided years ago that you were going to achieve your dream to start your own webshop. You’ve made plans, found partners, researched all sorts of transport and distribution possibilities and went live, how exciting. Your online business has just become real....

SEO & Lead Generation – Powerful Players in Growing your Business

The world of Digital and Performance Marketing will introduce you to ‘characters’ as weird and wonderful as those Alice met down the rabbit hole. So, understanding this technological pseudo-reality and its vernacular is a vital skill for navigating the customer’s...

Customer Lifetime Value: How worthy are your customers?

Whether you sell products or services and whether you work with one-time sales or subscriptions, attracting new customers will take time, effort and of course, money. You would think that after all this hard work you deserved a little party when a new customer has...

Retargeting on Social Media – Why you should try it and how to get it right

Retargeting, at its simplest level, is advertising to users that have interacted with your brand before. It is an effective strategy designed to help you reach users who haven’t converted, and an opportunity to reconnect with visitors who leave your site without...

WRITING FOR SEO

Content is King; SEO is the Kingdom An intrepid writer entering the world of digital performance marketing undergoes a transformation. As a content writer or copywriter, you are no longer only writing for readers (aka a target audience), you are also writing for...
SEO vs SEA -The Difference One Letter Makes

SEO vs SEA -The Difference One Letter Makes

If you have been in the digital marketing sphere for any period of time, SEO is probably one of the fist acronyms you became familiar with. (But just in case you are a newbie - SEO stands for ‘search engine optimisation’). So, when you suddenly see SEA, you will be...

Prospecting Social Campaigns – ‘Find & Keep’

Prospecting Social Campaigns – ‘Find & Keep’

A social media campaign is one of the most basic marketing strategies to grow your brand and your audience. It is a bit like the ‘chicken and the egg’ scenario - which came first - building your brand or building your customer base? Actually, it is probably more like...

GMU Annual review 2020

GMU Annual review 2020

First of all: Happy new year! 🥂🎉 https://giphy.com/gifs/random-fireworks-nbJUuYFI6s0w0 (Unfortunately no fireworks show to end the year in 2020 ... so here's a digital fireworks show from us for you 😉) 2020 was the year that things turned out slightly different for...

Customer Lifetime Value: How worthy are your customers?

Customer Lifetime Value: How worthy are your customers?

Whether you sell products or services and whether you work with one-time sales or subscriptions, attracting new customers will take time, effort and of course, money. You would think that after all this hard work you deserved a little party when a new customer has...

WRITING FOR SEO

WRITING FOR SEO

Content is King; SEO is the Kingdom An intrepid writer entering the world of digital performance marketing undergoes a transformation. As a content writer or copywriter, you are no longer only writing for readers (aka a target audience), you are also writing for...

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