Successful International SEO – ‘It’s a small world after all’

0 comments

The wonder of our globally connected digital landscape means that the world, after all, really is small. As of January 2021, 7.8 billion people could potentially be on your radar (or your screen) – just by tapping your finger. Your prospecting audiences and...

SEO & Lead Generation – Powerful Players in Growing your Business

0 comments

The world of Digital and Performance Marketing will introduce you to ‘characters’ as weird and wonderful as those Alice met down the rabbit hole. So, understanding this technological pseudo-reality and its vernacular is a vital skill for navigating the customer’s...

Customer Lifetime Value: How worthy are your customers?

0 comments

Whether you sell products or services and whether you work with one-time sales or subscriptions, attracting new customers will take time, effort and of course, money. You would think that after all this hard work you deserved a little party when a new customer has...

WRITING FOR SEO

0 comments

Content is King; SEO is the Kingdom An intrepid writer entering the world of digital performance marketing undergoes a transformation. As a content writer or copywriter, you are no longer only writing for readers (aka a target audience), you are also writing for...